A growing number of Republicans are breaking with the party's traditional stance to publicly state their support for same-sex marriage, a shift strategists say stems as much from demographics as from the renewed focus on economics and the "tea party" movement.
A solid majority of adults younger than 30 - about six in 10 - support the right of gay and lesbian couples to legally wed, according to a Washington Post poll in February.
But even many older Americans and self-identified social conservatives have changed their view on an issue that just six years ago galvanized voters in support of President George W. Bush's reelection.
Gay Republican activists credit the shift to the heightened attention within the GOP base to jobs and the economy, and by a desire among strategists to expand the party's appeal.
"Our nation is at a crossroads, and conservatives are trying to rally together to turn back the Obama-Pelosi-Reid agenda," said Chris Barron, chairman of GOProud, a gay Republican group. "That's why we've seen people like Glenn Beck saying, 'Look, same-sex marriage isn't hurting anybody.' Because he sees a need to create a broad-based conservative movement."